Affordable SEO Services for Small Businesses: Options and Prices.
If you have a small business, you’ve probably heard that SEO will help your business and allow people to find you online. But seriously, when you start looking, all the choices (and the prices) can be downright overwhelming.
The truth is, you don’t have to break the bank to get results. There are some best SEO company in Chennai that provides affordable services out there that can help you build your site, drive traffic, and build your business without draining your bank account.
What we’re going to do here is walk through different kinds of affordable SEO services, what they generally cost, and how to choose what works for you.
What is Affordable SEO services mean?
Affordable SEO is basically search engine optimization that fits a smaller budget, without cutting corners. It’s for small businesses that need to grow online but can’t spend a fortune.
- It considers significant tasks such as keyword research, content optimization, and basic link building.
- Doesn’t mean cheap or low-quality, just smart work that gives solid results.
- Many SEO agencies offer packages starting around ₹4,500–₹12,000/month, depending on what you need.
So, if you’re just starting out or running a local business, affordable seo services can really help your business to grow online.
SEO Audit: The Starting Point.
An SEO audit is essentially a website check-up. It informs you of what is working and what is holding you back from success online.
- It looks at site structure, loading speed, usability on mobile phones, and on-page features such as titles and keywords.
- Also checks if your site is being crawled properly by Google and any issues that hurt ranking.
- A one-time audit for small businesses can cost anywhere from ₹1,000 to ₹10,000, depending on the depth.
It’s the first thing you should do before making big changes to your website, just to know where you stand.
SEO Consulting Services.
SEO consultants assist small businesses in developing more strategic plans. They’re like your SEO guide, helping you figure out the best ways to grow online.
- They assist in planning strategy, training your staff, etc.
- Pricing varies usually ₹1,000–₹5,000/hour or project-based, starting from ₹10,000.
Technical SEO.
Technical SEO is very important work that helps your site perform well and helps in quick loading, mobile-friendliness, and ensuring that search engines are actually able to read your pages.
- Repairs such as slow speed, broken links, or pages not appearing on Google.
- Helps Google understand your site better, which boosts your chances of ranking.
- A full audit or fix usually costs somewhere between ₹5,000–₹25,000.
Local SEO Getting Found in Your Area.
Local SEO helps your business show up when someone nearby searches for what you offer, like “bakery near me” or “best yoga class in Chennai”.
- They perform activities such as Google Business Profile configuration, local keywords, and being featured on other local websites.
- It makes it easier for others to call you, come to your store, or look at your reviews.
- Many affordable SEO services include local SEO packages.
- Local SEO month packages typically start at ₹5,000 and increase from there.
E-commerce SEO: Driving Sales for Online Stores.
E-commerce SEO is all about helping your online store get found. It covers product pages, categories, and the overall structure of your site.
- Helps people find your products when they search on Google.
- Fixes tech issues like slow pages, duplicate content, or missing info.
- Support packages usually range from ₹8,000 to ₹30,000, depending on the store size.
Conclusion.
As a small business, you don’t have to break the bank to make your online presence known. With the right approach, affordable SEO services can help you rank higher on Google, attract more customers, and grow your business. Whether you are focusing on local SEO or creating content that connects with your audience, there are options available at every budget level.The key is to start with a clear plan and choose the right affordable seo services that fit your needs. Small steps can lead to big results, and consistency is very important when it comes to SEO.
If you are ready to take your business to the next level, contact Digihertz, your trusted digital marketing partner in Chennai. We provide customized SEO solutions that are not only effective but also affordable. Let us help you make the most of your digital presence. Reach out today, and let’s work together to build a strategy that works for your business.
How to Choose the Best WhatsApp Marketing Tool for Your Business in 2025
If you’re running a business, you’ve probably observed that WhatsApp is becoming a big platform for reaching out to customers, and WhatsApp has over 2 billion users, and if your company isn’t leveraging it to engage with customers,you’re losing a massive opportunity.
But remember, WhatsApp marketing isn’t just about sending regular messages. To do it right, you’ll want a WhatsApp marketing tool, something that helps you manage messages, automate replies, and track interactions with your customers. With so many options out there, we will assist you in selecting the suitable WhatsApp marketing tool for your business development.
What Is WhatsApp Marketing and Why Should You Care?
In short words, WhatsApp Marketing is the process of using WhatsApp to connect with your customers, promote products, and enhance engagement with your audience.
With WhatsApp, you can:
- send exclusive promotions and offers.
- Provide customer care.
- Send updates on the product and news.
WhatsApp is popular because it’s instant, personal, and people check their phones all the time. Unlike email or social media posts that might get ignored, WhatsApp messages get opened and read almost immediately. So, if you’re not using it for your business, you’re probably missing a really good chance to boost customer satisfaction and sale.
1. Ensure the Tool Supports the WhatsApp API.
When choosing a WhatsApp marketing tool, ensure that it supports the WhatsApp Business API. That’s the key that allows you to send messages at a range.
Without the API, you won’t be able to do things such as send automated responses or handle a lot of contacts. This can lead to issues such as messages not being delivered or even your account being banned. So, it’s good to select a tool with API access to stay safe and things run smoothly.
Examples of tools with API access:
- WATI.
- Twilio.
2. Pick a Tool That’s Easy to Use.
Managing a business is already a lot of work, So when you’re choosing a WhatsApp marketing tool, try to go for one that’s simple and easy to use.
Find something with a neat and simple type of dashboard, where you can view all your messages at once and You should be able to reply to customers, set up auto messages, and check how things are going without getting frustrated.
A good example is Zoko: it’s super easy to use, which makes it perfect for small businesses just getting started with WhatsApp.
3.Automation Features Are a Game Changer.
One of the best things about WhatsApp marketing tool is automation. Imagine setting your coffee maker to brew your coffee automatically; that’s basically what automation does for your marketing. It saves you plenty of time.
With automation, you can set up:
- Welcome messages for new customers.
- Abandoned cart reminders to bring people back to finish their purchase.
- Follow-up messages after a sale to ask for feedback or recommend more products.
This way, you don’t have to send each message manually the tool does it for you, and you can focus on other things.
4. Find Pricing That Fits Your Business.
When you are choosing a WhatsApp marketing tool, don’t forget about the price. There are tools that charge per message you send to your customers, and others will charge depending on the number of contacts or members in your team.
If you’re just starting, it’s smart to look for tools that offer flexible pricing. Some tools offer free trials or low-cost plans so you can try them out.
For example:
Twilio provides a pay-as-you-go option, which is ideal if you wish to start small and only pay for what you use.
Conclusion.
Selecting the right WhatsApp marketing tool, you don’t necessarily have to overcomplicate. Just pay attention to a couple of key things like API access, , automation, and price, and you’re good to go.
WhatsApp is a great tool to communicate with your customers, establish stronger relations, and grow sales. Picking the right WhatsApp marketing tool, you will be able to maximize WhatsApp and grow your business.
Well, now you have reached the end of the blog, so what are you waiting for? Pick a tool, get started, and watch your business grow.
In case you require assistance in WhatsApp marketing or digital marketing, you may reach out to digihertz, your digital marketing partner in Chennai.
How to Choose the Best Digital Marketing Company in Chennai for your Business.
In today’s digital era, having a business on the internet is not enough anymore. We all want to stand out, right? But building a strong, reliable, and visible online presence is getting tougher by the day. But choosing the right best digital marketing company in Chennai can help you to stand out in online marketing.
In this blog, we’re going to share how to choose the best digital marketing company in Chennai for your business
The commercial environment of Chennai is flourishing with startups and established enterprises. A best digital marketing company in chennai has an in-depth knowledge of the domestic marketplace, buyer behavior, and language-specific advertising and marketing practices. Having the right business organization as a partner provides these advantages:
Know more about the Local market
Agencies in Chennai have an awareness about the local audience, culture, and trends.
Helps to gain more visibility
A digital marketing company knows how to get your brand in front of the right audience.
They save your time
As a business owner, you already have a ton of work so handing your marketing work to the agency saves a lot of time and reduces work burdens.
1.Define Your Business Needs and Goals.
Picking the correct and best digital marketing company in Chennai is a primary process for any initiative. First, you have to search, analyze, and find the needs of your business and your personal goal. Therefore, concentrate on what you want to accomplish, understand, and move ahead with your business goals.. That will help your decision-making and enable you to communicate your needs and wants to digital marketing agencies.
- What are you trying to achieve?
- What service do you need help with?
- Short-term vs. long-term goals.
2.Research and select the Right Digital Marketing Agencies.
Having considered the objective and what you require for your business growth, research the possible digital marketing agencies you would be ready to work with.
While selecting the digital marketing agencies :
Skills and experience: evaluate and examine the expertise of the digital marketing company and its working natureEnsure they are familiar with managing and implementing the latest tools and tactics of digital marketing and business development.
Reliability to customer service: Look at their hospitality and attitude towards the customers. The way they treat the customers reflects on their convenience and comfort.
3. Analyze the Services and Strategies Provided.
Another crucial aspect to know is what the different packages a digital marketing agency offers. Although all digital marketing companies in Chennai assist in growing the business in internet marketing, their level of support may differ.
Nevertheless, some digital marketing agencies have search engine optimization strategies to improve your rankings on platforms such as Google, but they will not prioritize helping with blog development and content writing.
So, you need to look and check the service packages the digital marketing company provides, and pick the good package for your business.
4.Seek a Long-Term Partnership and Growth Opportunities.
Lastly, think about the long-term opportunity to work with the agency. Online marketing is an ongoing process that needs continuous optimization and adjustment. Select an agency that’s committed to growing with your business and adjusting to changes in your objectives, products, or services.
- What is their strategy for long-term growth? How will they continue to serve your business as it grows and changes?
- Scalability: Are they able to scale their services as your business grows?
The ideal agency will be a strategic partner committed to your business’s long-term success.
Why Digihertz Stands Out as a Leading Digital Marketing Company.
Here at DigiHertz, we always combine smart ideas with creative thinking to get real results for our clients. From helping local businesses show up on Google to running ad campaigns across the world and we build marketing plans that fit each client’s personalized needs.
We listen first, then plan: We take time to understand your business and goals before doing anything.
Clear, simple communication: We always explain everything in clear and plain language.
We care about your growth: Your success is our success, and we’re with you every step of the way.
Now everything is clear if you need any help with digital marketing, you can contact digihertz, your digital marketing partner in Chennai.
Conclusion.
Selecting the best digital marketing company in Chennai is not an easy task. By checking your business needs, the agency’s expertise, and many other things discussed above, you can make an informed choice that leads to significant results.
Keep in mind that digital marketing is a long journey, and the ideal agency can bring you substantial growth, whether you want to enhance brand awareness, drive leads, or boost sales.
By following the tips provided in this blog post, you can identify the best digital marketing company in chennai that suits your objectives, improves your online reputation, and drives your business ahead in the competitive Chennai market.
Top 5 Digital Marketing Channels Every Business Should Focus On
Are you looking for the best digital marketing channels to expand your business?
In today’s world, businesses need to have a robust online presence in order to reach and connect with their target audience effectively. However, with numerous digital marketing channels at hand, it can be daunting to know where to direct your efforts.In this article, we will discuss some of the key digital marketing channels you can use to enhance your online presence.
What is digital marketing channels?
Digital marketing channels are online platforms and strategies utilized to reach prospective and current customers. They help you to establish brand awareness, create leads, and ultimately close sales. Some examples may be search engine optimization (SEO), social media marketing, email marketing, and others.
1. Search Engine Optimization.
SEO is the method of optimizing your site and its contents to appear more prominently on search engine results pages (SERPs) for relevant keywords and phrases and increasing your site’s search engine visibility.
SEO has two primary advantages:
- Increase organic traffic
- reaching customers who are searching for your products.
2. Social media marketing.
Social media is among the most successful online marketing platforms you can rely on. Social media marketing refers to the act of promoting your products and brand using social media like Facebook, Twitter, Instagram, and LinkedIn.
And it is ideal for posting important content in a short and effective format. This is particularly effective for users who do not enjoy reading big blogs.
Advantages of social media marketing:
- One of the easy way to connect audience.
- Build brand awareness.
- Ideal to engaging with the audience.
3. Email marketing.
Email marketing is the process of creating a targeted email list of subscribers who have chosen to hear from your company. Since they showed interest in it, it’s getting easy to generate engagement and sales. Your email list can be segmented on many factors, including demographics, interests, purchase history, or engagement level, to ease the process of email marketing.
Key benefits of email marketing :
- Cost-effective.
- Measurable results.
- Increase Brand Awareness and Credibility.
4. Search Engine Marketing.
Search Engine Marketing is the practice of using paid advertising to promote your website on search engine results pages (SERPs). It’s the digital marketing channels that involve paying search engines like Google to display your ads when users search for specific keywords related to your business or products is an excellent way to get immediate online visibility.
Key benefits of search engine marketing :
- Immediate visibility.
- Highly targeted traffic.
- Control over budget and bidding.
5.Video marketing .
Video marketing is another digital marketing platform you should use for business expansion. It has become an influential and highly successful for businesses to reach out to their audience, communicate their brand message, and generate engagement and conversions. The skyrocketing popularity of video content on across different platforms has made video marketing become one of the important digital marketing strategy.
Key benefits of Video marketing :
- Boost engagement rate.
- Enhances conversion rate.
- Simplifies complex information.
- Expand social media presence.
Conculsion.
As we approach the conclusion of our journey with the top 5 digital marketing channels, it’s clear that every channel plays a critical part in driving your business to success Whether it’s SEO, social media, or email marketing, each channel offers something unique to engage your audience and drive results and ultimately grow your brand.
If you need expert help to promote your product or services through digital marketing channels, you can contact Digihertz digital marketing partner in Chennai, We will help you out.
Instagram Reels Ideas for Product-Based Businesses
Instagram Reels Ideas for Product Based Businesses
Instagram Reels have become one of the most powerful marketing tool for product based businesses. With short engaging video contents, brands can showcase their products creatively to connect with their target audience. Whether are you new to Reels or looking for fresh ideas, this guide has you covered.
Why You Ought to Use Instagram Reels on Your Product Business?
- Visibility increases via Instagram algorithm
- Showcase product features in an entertaining, consumable manner
- Establish trust/relationship with your readers
- Drive traffic and sales with CTAs
15 Product Based Business Instagram Reels Ideas
- Product Unboxing
Wrap the thrill and suspense of unwrapping your product should be the first delivered Instagram reels ideas to make the target audience know about your product or service. Insert sounds, comments, ASMR sounds (Autonomous Sensory Meridian Response), compliments, and customer feedback.
- Before & After
Show changes with your product — perfect for skincare, cleaning, or do-it-yourself products
- How It’s Made
Take your audience through the making of your product to create transparency and trust.
- Tutorial or How-to
Instruct users on how to use your product properly. Include text overlays for step-by-step instructions.
- Customer Reviews in Action
Show real customers using your product while a review plays in the background.
- Behind-the-Scenes (BTS)
Share BTS from your workspace, packaging, or production process.
- Product in Use
Highlight different ways your product can be used in everyday life.
- Time-lapse of a Task
Time-lapse your packaging process or a product in action for a visually engaging effect.
- Trending Sound + Product Highlight
Use trending audio to make your product content more discoverable.
- “Did You Know?” Facts
Share fun or surprising facts related to your product niche.
- Meet the Maker/Team
Introduce yourself or your team to humanize your brand.
- Seasonal or Festive Showcase
Create Reels tailored to holidays or seasons using your product.
- User-Generated Content (UGC)
Share customer Reels or tag your fans with their permission.
- Packaging ASMR
Use crisp sounds of packaging to create relaxing, satisfying content.
- Flash Sales & Offers
Promote special offers, discounts, or limited-time products with countdowns.
Pro Tips for High-Performing Reels
- Use trending audio for greater reach
- Keep Reels under 30 seconds for higher watch time
- Add text overlays for clarity without sound
- Always include a call-to-action (Buy now, link in bio, etc.)
Conclusion
Above guided Instagram Reels ideas are a great means of gaining attention and generating engagement for product-based businesses. Utilize these innovative concepts to make your content new and your audience captivated. Experiment, review your performance, and double down on what works best, don’t forget!
Contact Digihertz, to have Social Media Marketing services for your business growth.
How to Combine Content Marketing and SEO for Better Results
Let’s be honest, sometimes content marketing and SEO seem like two different things, don’t they?
One group is busy writing blogs, case studies, and email series, and the other is optimizing meta tags, pursuing backlinks, and discussing domain authority. But here’s the thing, when these two work together, it can drive relevant audience to our website and ultimately convert into customers, lets see how to use them effectively in this blog
What is SEO ?
Search engine optimization (SEO) is the process of optimizing your website’s architecture, current content, and keywords to enhance its visibility and ranking on search engine results pages(SERPs).
This is achieved by following many search engine guidelines and best practices to enhance the relevance, authority, and trust of the website.
The final aim of SEO is to drive more organic traffic to a website and also improve its overall performance.
What is Content Marketing ?
Content marketing is a tactic that you employ in developing and distributing valuable, relevant, and consistent content to attract and retain your target audiences.
Its ultimate objective is driving profitable customer action such as buying or subscribing to your products.
1. Keyword Research for Smarter Content Planning
keyword research isn’t just about typing stuff into a tool and picking the one with the biggest number. It’s about figuring out what real people are searching for.
Think about:
Search volume : how many people are looking for this topic?
Competition: Is it worth fighting for that keyword, or should we go after something more niche.
Relevance: Does it fit our business and what we offer?
and use tools like Google Keyword Planner, SEMrush, or Ahrefs, and check what kind of keywords competitors are ranking.
2.Writing Content That People Actually Want
Once you’ve got your keywords, now make the content people actually want to read.
Know your people – what do they like, what problems are they trying to solve?
Make it valuable – give them tips, insights, or something new they can use.
SEO it smartly – sprinkle in keywords naturally. Use them in titles, headers, image alt text.
Mobile-friendly – lots of people are reading on phones, so make sure it looks good there too.
3.Optimizing content for search engine
- Put keywords where they count titles, meta tags, headers, and body.
- Add media like images, videos, infographics, and don’t forget to add alt text.
- Use internal links point to your other blogs/pages and some solid external ones too.
- Write for humans.
4. Promote Your Content on other platforms
- Social media : post it where your audience are active .
- Email newsletters : send news newsletter to your subscribers.
- Influencer collabs : Collab with an influencer in your niche who can share your content.
- Paid ads: use a paid ads platform to boost your best content to larger audience.
5.Measuring and analysing performance
To decide the success of combining content marketing and seo strategy, you need to measure and analyze performance regularly.
- Organic traffic : see how many visitors come to your website by organic search result
- Engagement : check things like bounce rate , pages per session and average time spend on specific page
- Keyword rankings: monitor how your targeted keywords are ranking on webpage
- Conversions : check you desired call to action like sign up form or news letter .
- Social shares :check how many times your content shared on social media media
Conculsion
The coordination of content marketing and seo creates a powerful combination that can enhance your online visibility, attract your target audience, and drive conversions.
Merging these two strategies, you can create high-quality, captivating content that not only serves user intent but also helps in search engine visibility . Keep in mind that the proper keyword research, regular analysis and optimization, frequent promotion via various channels, and user experience consideration in everything.
Although the process of combining content marketing and seo may appear complicated but the result is worth it.
If you need help in SEO or other services, Contact Digihertz your digital marketing partner in Chennai, We will help you out
How to Find Best SEO Agency in Chennai for Your Business
Having a website in today’s digital age is just not enough. If you want your business to grow online or people need to find you? and that’s where Search Engine Optimization (SEO) plays an important role.
In Chennai-based businesses, partnering with the right SEO agency in Chennai can noticeably boost your visibility and bring in quality leads, and help you to drive revenue. But with so many SEO firms in the city, how do you choose the best one?
Don’t worry, in this blog we will give some important steps to find the best seo agency in chennai .
Why should I hire a SEO agency in Chennai?
Hiring an SEO company in Chennai will improve the business website in an effective way through web optimization.
Also enhances the position of your website in all search engines such as Google, Bing and Yahoo, and also establishes the business by raising the brand awareness, generating trust. Make them to remain competitive in busy marketplace.
1. Define Your SEO Goals Clearly
Before reaching any agency, take a moment to understand what you really need from SEO. Setting precise goals will help you filter agencies that match your vision.
- Ask Youeself :Do I want to rank higher on Google for specific keywords?Or do I need on local SEO to attract nearby customers?
- Do I need help with: Content creation, Backlink building, or other things
Knowing what you want from seo will help to guide your decision.
2. Evaluate the Agency’s Own Online Presence
A top-performing SEO agency should apply strong SEO practices to their own website This is one of the fastest measures to determine their credibility.
What to Look For:
- Is their site well-optimized and loading quickly?
- Does it rank for competitive keywords (particularly locally)?
- Do they post case studies, real-world success stories, or client reviews?
If they can get themselves ranked, they can do the same for you.
3. Understand Their SEO Approach and Ethics
Not all SEO strategies are safe. Some agencies may use “black-hat” techniques that offer quick gains but long-term penalties.
Key Questions to Ask:
- What’s your overall SEO strategy?
- How do you approach link building?
- Do you follow Google’s best practices?
- Can you explain your methods in plain language?
4. Compare Services, Packages, and Pricing
SEO is an investment, not a cost. But that doesn’t mean you should overpay.
What to Compare:
- Scope of services included in each package
- Customization options
- Contract terms and flexibility
- Clear deliverables and timelines
5. Schedule a Consultation or Strategy Call
Once you’ve shortlisted a few seo agency in chennai , don’t hesitate to speak with them directly. make a call or meet them directly, will help you evaluate both chemistry and competence.
During the Call or meeting Ask:
- How do you plan to help my business grow?
- Can you share relevant case studies or industry experience?
- What’s your communication and support structure?
- This interaction can reveal a lot about how easy they are to work with.
Why Digihertz is best the seo agency in chennai.
In digihertz, we offer best seo services that can help your website to rank better in search engine , increase organic traffic, and drive quality leads.
we started this company with a clear vision to assist companies go digital and take their business to new heights.
Other than seo we provide services like social media marketing ,content creation, search engine marketing and website development.
Final Thoughts:
Finding the best SEO agency in Chennai it’s about selecting a partner who gets your goals correctly , speaks clearly, and produces consistent results.
Take your time, ask the right questions, and go with a team that has your visionWith the best seo agency by your side, your business will not only grow and flourish online.
How to Optimize Google Business Profile for Leads
How to Optimize Google Business Profile
If you want to rank your business in local search results, learn how to optimize Google Business profile which is not negotiable. A complete optimize Google business profile helps potential customers find you faster, trust your services, and take action, whether that’s calling, visiting, or sending a message.
Here’s we have a step-by-step guide to help you optimize your Google Business Profile and generate more local leads.
Claim and verify your business
Claiming and verifying is the first step of optimize Google business profile. Through claiming and verifying you will be having a full control over your business information on Google, which means you could not miss out on potential local traffic and leads.
How to Claim and Verify Your Business:
- Go to Google Business Profile Manager.
- Sign in to your Google account and check whether your business exists.
- If it appears, click “Claim this business”.
- Click “Add your business”, if your business doesn’t exist.
- Fill all the required details of your business.
- Choose your verification method – typically by postcard, but some businesses may qualify for phone, email, or instant verification.
- Follow-up the verification process and complete it.
- Once verified, you’ll have full access to your profile and can begin optimizing it to attract local customers.
2. Use Consistent NAP Information
(NAP)Name, Address, and Phone Number are crucial for both local SEO and customer trust. So being consistent in it is important.
Best Practices for NAP Consistency:
- Match your exact NAP in your Google Business Profile, website, social media, and online directories.
- Avoid variations in formatting. For example, don’t list your business as “ABC Pvt Ltd” on one site and “ABC Private Limited” on another.
- Use the same format for the phone number.
- Keep a consistent address formatting”.
- Consistency gives a strong indication to Google and increases your local search results.
3. Choose the Right Categories
Selecting the most accurate categories to optimize Google Business Profile helps Google understand what your business offers — and ensures you show up in the right local search results.
How to Choose the Best Categories:
- Start with your primary category. This should reflect your core service (e.g., “Digital Marketing Agency”, or “Plumber”).
- Add secondary categories for additional services you offer. For example, a digital agency might add “SEO Services” or “Web Designer.”
- Avoid irrelevant categories.
- Research competitors. Look at what similar local businesses are using for inspiration.
4. Write a Keyword-Rich Business Description
Your Google Business Profile allows up to 750 characters of description. It is a valuable category of space where it delivers your business outline on the whole, it naturally integrates local SEO keywords.
How to Write an Effective, Keyword-Rich Description:
- Start with your core service.
- Include your key offerings and target area.
- Mention services along with your location.
- Naturally use relevant keywords.
- Use terms like “SEO services in Chennai,” or “website development company” where appropriate — but avoid keyword stuffing.
- Highlight your (Unique Selling Proposition).
- Mention what sets you apart, years of experience, local expertise, or client success stories.
- Avoid promotions, URLs, or misleading claims and go with facts.
5. Add High-Quality visuals
Visual contents like posters, images, and videos plays a prominent role in making your GBM profile more engaging and trustworthy. Businesses’ visual contents receive more clicks, directions requests, and calls compared to those without.
What to Upload:
- Logo – Brand recognition
- Cover Photo – Represents your brand or location
- Interior and Exterior Photos – Recognize your location
- Team Photos – To build a personal connection and trust
- Product or Service Images – Showcase your work or offerings
- Short Videos – Walkthroughs, behind-the-scenes, or service demos
6. Set Accurate Business Hours
Keeping your business hours updated will ensure customers know exactly when they can reach or visit you.
Best Practices:
- Add regular working hours and update them during holidays or special occasions
- Use the “Special Hours” feature for events or temporary changes
7. Enable Messaging
Having customers message you directly from the local searches will optimize Google Business Profile can increase inquiries and conversions.
How to Enable:
- Sign in to your Google Business Profile
- Go to the “Messages” section
- Turn on messaging and set up an automatic welcome message
- Make a quick response to build trust and improve customer experience
8. Post Regularly
Google accepts posts and updates that deliver about the offers, events, services, and updates directly.
What to Post:
- Limited-time offers or discounts
- Blog content and service updates
- Behind-the-scenes or customer success stories
- Events or announcements
9. Collect and Manage Reviews
Customer reviews influence trust and search rankings — and they’re often the first thing people look at when evaluating a business.
How to Manage Reviews:
- Ask satisfied customers to leave a review
- Share your Google review link in all the business platforms you use.
- Respond to every review — thank happy customers and politely address concerns
- Don’t offer incentives for reviews (violates Google’s policy)
10. Track Performance with Insights
GMB profile provides insights that show the people interaction with your profile.
What to Monitor:
- Search queries used to find your business
- Profile views (Search and Maps)
- Customer actions (calls, messages, website clicks)
- Popular times and locations
Final Thoughts
When you optimize Google Business Profile, you increase your chances of being found by nearby customers ready to buy. From consistent NAP info to great reviews and regular updates, every detail counts.
Want expert help? Contact Digihertz, your digital marketing partner in Chennai. Call us at 72999 20999 for a free GBP audit and start getting more leads today!
Top 10 Off Page SEO Techniques to Boost Your Website Ranking in 2025
Are you searching for off page seo techniques to boost your website ranking and domain authority? if yes Then, in this blog, we have listed 10 off-page seo techniques, which can help your website.
Understanding The Different Types Of SEO Techniques:
Before we dive into the off page seo techniques,we must have a good understanding of what are the different types seo techniques and the important role in search engine optimization strategy .
- On-Page SEO: It means optimizing every page on a website so they rank higher and receive more relevant traffic. This also involves optimization of content, HTML source code, images, etc.
- Technical SEO: It is the process of optimizing your website’s technical aspects that will allow the search engine to crawl and index your website properly.
- Off-page SEO: Is everything you do outside a website to increase your website ranking and domain authority.
What Is Backlinks in SEO?.
In search engine optimization, a backlink is a link from one website to another, such as a vote of confidence by the linking site. Backlinks are important for enhancing a website’s ranking and authority in the search engines. A good example is when a blog post references another relevant website or article
1.Broken link building
Broken link building is yet another off page seo techniques that anyone can execute, you will have to continuously monitor others for broken links if you discover any broken links from another website then you can mail to that website owner and request them to replace the broken link with your website link
2.Guest Blogging
Guest blogging is writing quality, SEO-optimized articles for another site that give information of value to readers. Guest blogging is among the best off page SEO and link-building tactics for brand awareness,and businesses to gain visibility from a larger crowd by putting them in front of them. Guest blogging sends traffic and makes the guest writer an authority on a subject.
3.Social media sharing
Sharing our content on social media platforms like instagram,facebook and linkiedin
Can impact seo but not directly, it brings more people to your site which can lead to links and shares.
4.Influencer Outreach
if you are making worthy sharing content don’t think twice, reach out to relevant influencers and ask them to share your content, ask them to visit your blogs, request a link back to their blogs, ensure you obtain a link from totally relevant domains.
5.Forum Participation
Interaction with relevant forums and communities definitely enhances off-page SEO. Participating in identifying great insights or responding to questions can,drive visitor to your website and build natural backlinks.
6.Podcasting
Creating a podcast, or appearing as a guest on podcasts in the industry proves to be one of the most effective off-page SEO strategies,Podcasts can assist you in reaching to more audience.
7.Directory submission
Directory submission is also one effective off page seo techniques to acquire good backlinks but need to pick an efficient directory and fill out a right category it quite time consuming but it give good results .
8.Image submission
Post your photos on free image submission sites prior to submitting your images Optimize them with the right title tag and URL.
9.Web 2.0 submission
Basically web 2.0 submission is a method by which we can build a subdomain in a high domain authority websites for instance, blogger, tumbler and etc
10.Infographic submission
Make a great infographic and publish your infographics on infographic submission sites and give references to your blog or website.
Conculsion
A Off-page SEO techniques are extremely important for every SEO because they enhance the authority, visibility, and search engine ranking of a website organically. Hopefully, you appreciated this blog as much as we did and gained something.
Top 5 Best Web Development Companies in Chennai [2025 Updated List]
Ever ask yourself which web development company in Chennai can turn your business concept into a breathtaking digital reality? You’re not alone. In the digital era, owning an extraordinary website isn’t nice to have, it’s downright necessary.
in Chennai, the South Indian IT hub, has many best web development companies in chennai. But with all these choices, how do you pick the ideal one for your business?
Well, we’ve done the homework for you! Let’s dive into the topic of the 5 best web development companies in Chennai.
How to Choose the Right Web Development Company?
Being an expanding company, you need the best web development company in Chennai. Here are some steps for you to choose the right web development firm in Chennai
- Define your requirements: Simple website or complex e-commerce platform?.
- Set a budget :Good web development services in Chennai charge anywhere from ₹50k to a few lakhs.
- Check out portfolios : Make sure their style matches with yours.
- Read reviews : give you a clear idea of what to expect.
- Ask about timelines : Building a good site usually takes 4–12 weeks, depending on how complexity.
1.Dighihertz
website: digihertz.in
Digihertz is a top digital marketing company in Chennai, they bring a wealth of expertise and creativity and innovation with their reliable services to make your business grow on online.
They provide a wide range of services, but the web design and web development service was very impressive and they have a great team that create many good websites in many industries.
And also they offer seo and content marketing to improve your website ranking if you are searching for web development company in chennai digihertz is one of the best choice .
2. iStudio Technologies
website: istudiotech.in
iStudio Technologies has earned quite a name for offering the best website solutions. They are renowned for their innovative and creative web designs that function well on all devices.
What makes them stand out is their flexibility, whether you need a simple WordPress site or complex development in PHP, .NET, or React JS, these individuals have you covered.
From start-ups to large organizations, they craft tailored solutions for all of them.iStudio Technologies is a good choice if you are searching for the web development company.
3. BytesFlow Technologies
website: bytesflow.com
Looking for an agency with serious global project delivery skills? BytesFlow could be your ideal partner. Their team of expert professionals tackles anything from simple websites to advanced web applications.
What we adore about BytesFlow is that they cover everything comprehensively and also provide end-to-end services, right from mobile development, with an affordable price in Chennai.
4. Spidergems
website: Spidergems.com
Spidergems is a recognized web development company in Chennai Their specialty is Creating stunning web and mobile applications that users actually enjoy using.
If you’re looking to sell products online, their e-commerce solutions are particularly impressive. And Their WordPress development expertise is top notch in Chennai.
5.Dezvolta
website: dezvolta.com
Dezvolta is a web development firm in Chennai. They possess professionals who will assist in boosting the online presence of the business.
Ananda Kannan Panner Selvam founded the company. In addition to web development, they possess skilled professionals for web design. It is among the top web design companies in Chennai.
Conculsion
The mentioned above web designing companies possess experience with professional workers and achieve the desired outcomes for the clients.
The companies mentioned above utilize current business trends while web designing, which other web design companies neglect to utilize. These companies offer all types of web design services at an affordable price.
The above-mentioned companies have clients that are well-known organizations and provide guaranteed results. The above-mentioned companies are the best web development companies in Chennai, so you may go through their clients.
