When you are working on seo for a new website, it is extremely important to get your technical SEO correct. Technical SEO means fixing all the behind-the-scenes things that help search engines like Google find,crawl and rank your website. If these things are not done properly. your website may not show up in search results, no matter how good your content. In order to avoid this, you need a technical seo checklist.
In this blog, we will go through a simple technical SEO checklist for new websites. This checklist will help you make sure your site is healthy and ready to rank better.
Why Is a Technical SEO Important?
Before we start into the checklist, let’s talk about why technical SEO matters
- Technical seo make your Website Easy to find. Search engines use bots to look at your website.
- Technical SEO helps these bots understand your site easily.Improves User Experience: Quick loading, phone friendly pages and easy navigation keep visitors on your website longer.
- Prevents Errors Fixing broken links or duplicate content stops search engines from getting confused.
- Increases Rankings: The technically stronger web sites attract higher ranking in search engines.
In simple words technical SEO builds a strong foundation for your website so it can grow steadily and attract more audience
The Ultimate Technical SEO Checklist.
Here are the main things you should check for your new website.
Make Sure Your Website Loads Fast.
A slow website can make audience to go away and hurt your rankings. To prevent this use free tools like Google GTmetrix or Google PageSpeed Insights to check your website speed.
- If the score is low, try compressing your images, enabling browser caching and minimizing the use of heavy scripts.
- Hosting quality also matters so pick a hosting provider that offers good speed.
Use Mobile Friendly Design.
Over 50 percent of people who use the internet visit it through cell phones Make sure your website design adapts well on different screen sizes.
- Use responsive design techniques so your site looks good and works well on phones and tablets.
- You can easily check this out by using Google Mobile-Friendly Test tool.
Set Up HTTPS (Secure Website).
Switch your website from HTTP to HTTPS by installing an SSL certificate. It encrypts data that passes through your site and builds security to the audience..HTTPS is also a ranking signal of Google, meaning that you will have a boost in your SEO as well. The majority of the hosting providers include free SSL certificates, which you can enable.
Create a Sitemap and Submit to Google.
A sitemap is like a map for search engines that shows all important pages on your website. The sitemap can be generated through online sitemap generators or with the help of a plugin (Yoast SEO, WordPress, etc.). Once you have created it, then post the sitemap URL in Google Search Console so that Google can crawl your site more efficiently and quickly
Fix Broken Links.
Broken links lead to error pages, which is frustrate for users and this broken link confuse search engines.
- Use seo tools like Broken Link Checker or Screaming Frog to find any links that don’t work on your site.
- Fix them by updating the URL or removing the link if it’s no longer relevant.Fixing broken link is an important thing in technical seo checklist.
Use Clean URL Structure.
Keep your website URLs simple, descriptive and easy to read. An example is www.yoursite.com/about-us is better as compared to www.yoursite.com/page?id=12345.
- Use hyphens to divide words and not to use unnecessary charactersand incorporate keywords where ever possible.
- This helps both users and search engines to understand what is your page is about.
Conclusion.
Following this technical SEO checklist will help your new website to be strong, fast, and easy to find by search engines. Don’t worry if you’re not an expert start with these simple steps and it will help your website will have a better chance of ranking well.
If you follow this technical SEO checklist, you’ll avoid common technical mistakes that can slow down your site.
If you need a help with a full SEO site audit or want expert guidance to improve your website’s performance you can reach out to DigiHertz your trusted digital marketing agency in Chennai. We’re here to help your business to grow online with great and effective SEO solutions.
